NEW ROAD VIDEO SERVICES
Here at New Road Advertising, we provide unparalleled video production services to our clients. With a process grounded in professionalism, industry experience, and technical chops, our video production team is here to help. We’ll strengthen your connection with your customer base, improve your position in the marketplace, and revitalize your advertising strategy through thoughtful, compelling video content.
Is video content the right move for your business? Probably. And we’ll tell you why.
With over 80% of marketing agencies incorporating video into their advertising strategy, and over 90% of business-to-business prospects consuming this type of industry media, video production holds unlimited potential for your business and bottom line. It should come as no surprise, either.
Online media, especially mobile, allows for creativity, innovation, and rapid growth that stands unrivaled by other marketing strategies. Video production gives your potential clients the chance to get to know you and your business, which helps them connect and relate to your operation. Not only does video media humanize virtual content and companies, but it’s also one of the most influential driving factors of SEO.
TELLING A STORY
Video marketing gives you the unique opportunity to tell your story the way it was meant to be told. We’re here to help you create a narrative that reflects your values, mission, and originality. Even more importantly, our video production services give you the opportunity to relate to your target audience without seeming gimmicky, generic, or cold. Regardless of your industry, niche, and growth goals, speaking directly to your audience gives consumers what they’re looking for: something relatable and real.
We understand how to leverage video marketing to cultivate trust, brand identity, and ultimately – sales.
PLAYING A PIVOTAL ROLE IN YOUR OVERALL MARKETING STRATEGY
When implemented as part of your overall marketing strategy, video content allows you to get your name into your target market without forcing your way through the doors. When done correctly, it can even start to run on autopilot. Creating video content that prompts people to share it on social platforms creates organic growth – bringing in a potentially steady stream of clients. It’s also a direct advertisement for services offered. Producing high-quality video content is the number one way to show potential clients exactly what you can do for their business.
When used wisely, video marketing can increase conversion and sales by nearly 100% – those are immediate results rooted in the visual format. In fact, studies show that almost 35% of all sales are converted when a potential customer views a well-placed video ad as opposed to text. The world’s biggest online shopping platforms, such as Amazon, Alibaba, and eBay, have shifted to video advertising for their products. It increases sales by turning today’s screen-driven online shopping into an experience that helps consumers understand your product, service, and company on a personal level.
Ready to start writing your narrative? Let’s set up a consultation. We’ll work with you to develop a video-driven campaign that will differentiate your company within your market, tell your company’s story authentically, and produce tangible results for your bottom line. Everything we do will be unique to you and your business, from start to finish. Whether you’re looking to improve your brand identity or set up a long-term marketing strategy, we’re here to help you achieve your goals.